Arnold Palmer Hospital for Children took a big step
yesterday by allowing a social media team into the OR to report on the surgery
of a three-year-old girl. This live stream of updates was a first for any
hospital in the Orlando Health System. Of course the parents signed consent,
but physicians allowing live feeds and updates to be reported from their OR are
still rare. It is instead an upcoming trend that most are still VERY uncomfortable
with.
The social media team posted updates on Facebook, blogs,
Twitter, and live video on YouTube. They will also be covering the little girl’s
recovery over the next few weeks. I can only imagine the legal nightmare that the
hospital went through to accomplish this task, however, it did seem successful.
When handled appropriately, live feeds from the OR can be educational and informative.
However, handled poorly, and well……..your just asking for it ha-ha.
Questions are being raised though. Are the images too
graphic for social media? Is it fair to the child to show her surgery when she doesn’t
fully understand the privacy issues? Has social media gone too far? Etc. The outcome
from streaming this surgery has created word of mouth, views and hits on the
sites were extremely high, and the story is being covered both nationally and
internationally. So I guess the question really is “Was it worth it” and the
answer as of right now is “Yes.”
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